PRODUCT

What's broken. Where it's leaking. And how to fix it.

Every month we process your data in-house and deliver a written action plan. Metrics calibrated to your business, industry benchmarks, red-flag detection, and a ranked list of priorities for the month ahead.

01 · WHAT YOU RECEIVE EACH MONTH

Decision material, in writing.

Not consulting hours. Not frameworks. Concrete, actionable written analysis you can use to make decisions — delivered reliably, every month.

01

Identification of what's broken

Which part of your business stopped working this month. We surface the structural problem behind the visible numbers, benchmarked against industry. Not 'your acquisition cost is rising' but 'it's rising because you're 70% dependent on Meta and channel-quality is collapsing' — that level of depth.

02

Quantification of the leaks

Where money is leaking, and how much. Delayed pricing changes, response-time creep, unstructured referral pipelines — each opportunity loss expressed in yen. Priorities ranked by recoverable revenue, not by urgency feeling.

03

Next month's playbook

What to do next month. Not vague recommendations — specific actions like 'initiate top-client repricing by May 15', 'reallocate 40% of Meta budget to Google'. Each with priority, deadline, and expected recovery.

04

Monthly tracking

Your business's key operational metrics, visualized alongside industry benchmarks every month. Tracking month-over-month variation lets you see improvement progress at a glance. The numbers are a summary — the substance is in the analysis behind them.

View sector-specific sample reports
04 · HOW IT WORKS

From signing to monthly delivery.

WEEK 1

Discovery & data audit

Examine existing CRM, finance sheet, marketing reports. Identify the highest-leverage gaps. Output: a written diagnosis brief.

WEEKS 2–3

Initial processing & setup

We take in your data (CRM exports, finance, marketing, however messy). Normalized and integrated in-house. Industry benchmarks calibrated to your sector.

WEEK 4

First report delivered

First written diagnosis delivered: the initial state of your business and the major leaks identified. We walk you through the simple monthly data-handoff process.

MONTH 2+

Monthly action plans

Each month, send us the latest data dump — that's it. You receive a monthly action plan in writing: the priorities to act on, with concrete steps for each.

04 · RED FLAG EXAMPLES

Twelve types of red flags.
Three examples below.

01
HIGH IMPACT
Sales

"One salesperson is producing nothing."

A specific person assigned 5+ leads in a quarter has zero closes.

Other team members closing at >40% while one is at zero indicates a structural problem, not variance.

Pause new lead assignment for 30 days. 1:1 review. Either coaching plan with milestones, or pipeline reassignment.

02
MEDIUM IMPACT
Marketing spend

"Meta is burning money for zero ROI."

Over ¥200k spent on Meta in a quarter with 0 or 1 close.

If Google Ads is converting at 9% with 16× ad return in the same period, the allocation is wrong.

Pause Meta for 60 days. Reallocate 70% of budget to Google Ads. Test organic with the remainder.

03
RECURRING
Process — response time

"'No response' is the #1 reason for losses."

Over 30% of lost leads are tagged 'no response' (lead never replied after first contact).

This is the cheapest category of loss to fix. It's a process gap, not a market gap.

Implement a 24-hour-response SLA with automated reminders. Day 2: phone. Day 5: email. Day 10: explicit declaration of loss.